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MBA for Executives
Commencement:
1st semester (October entry) – 2nd semester (February entry)
Duration:
2 Years part-time only
Schedule:
3 Friday evenings and 3 Saturday mornings per month. Buffet Lunch is provided on Saturdays.
Language:
English
Building:
BCA Athens Campus
The MBA for Executives degree is thought to be one of the most prestigious and sought after degrees in the world as it gives the opportunity to business executives to strengthen their knowledge in business skills and advance their qualifications to address the critical global challenges of the future.
- Why choose MBA for Executives?
- Course Structure
- Entry Requirements
- Philosophy and Aims
- Award Titles
- Programme Manager
- Contact Form
Seminar
- TitleNotes
- Personal DevelopmentThe seminar is designed to help students develop their academic skills required to succeed in an academic environment as well as their team skills to enable them to work with others in a professional way.Fundamentals of Leadership & ManagementThe seminar is designed to focuses on the principles of management, in terms of the management of people, systems and self. It also identifies the importance of management skills in the strategic context, personal skills for the delivery of quality customer service. The increasing importance of organisations recognising the influence of the external environment, its stakeholders and operating in a socially responsible manner are also explored.
1st Year - Autumn Semester
- TitleNotes
- 10 creditsBusiness EconomicsThis module presents the global economy from the perspectives of both economic theory and real world evidence. An analysis of international trade in goods and services and of international exchange of assets is also delivered.10 creditsAccounting and Finance for ManagersThis module introduces and advances the student to the key areas of accounting and finance from a managerial perspective. Additionally, it develops the critical thinking with emphasis in management planning and decision making.10 creditsEntrepreneurial Marketing StrategyParticipants will be introduced to the formulation and implementation of marketing strategies in the competitive global environment, as well as to the broader perspective of how marketing strategies are created and developed by organisations in an entrepreneurial context.10 creditsManagement Information SystemsThe module introduces the participants to the Management Information Systems. The topics include foundations in MIS, hardware concepts, software concepts, data processing and an overview of the use of Information Technology in businesses as well as Internet and e-commerce, security, systems development methodologies, programming languages, database analysis-design and communication-networking concepts.
1st Year - Spring Semester
- TitleNotes
- 10 creditsCorporate Strategy and Change ManagementIn the rapidly changing environment, we are experiencing structural changes modifying the nature of what is a strategic, generating porous boundary for the firm and motivating constant change. To this end, the field of corporate strategy is becoming increasingly important. Drawing on these factors, the module provides knowledge and skills that will help strategists to create agile structures that will be ready for change.10 creditsHRM in a Global ContextThe module emphasizes the need for HR strategies to be formulated within the context of overall business strategies and objectives and to be responsive to the business’ dynamic global environment.10 creditsOperations ManagementThis module provides an introduction to the field of operations management, by highlighting the practical and applied techniques, which can improve the organisation’s quality and productivity. The module draws upon the participant’s knowledge of management, statistics and accounting. In addition it describes current trends, and introduces some important issues and developments in the field of Operations Management.10 creditsCorporate Ethics and Social ResponsibilityThis module provides knowledge to the participants in order to consider the role of ethics in business administration in a complex, dynamic and globalised environment. Also it explores a number of ways in which organisations approach moral decision-making.
2nd Year - Autumn Semester
- TitleNotes
- 10 creditsInnovation and EntrepreneurshipThe increasing importance of the so-called “knowledge economy” as well as the recent economic crisis have increased the importance of the international entrepreneurship venture. The global entrepreneur – an entrepreneur whose business is “born global” – is building on resources coming from anywhere in the world and facing international competition.10 creditsResearch Methods for Business and ConsultancyThis module is a progress on a deeper understanding of the research methods in order to solve future business problems. Participants learn how to solve practical business problems by applying quantitative and qualitative methods in order to interpret the data.10 credits / Please refer to the list of optional modules below
2nd Year - Spring Semester
- TitleNotes
- 10 credits / Please refer to the list of optional modules below
- 60 creditsBusiness Project ConsultancyThis project is designed to allow the participants to demonstrate their knowledge and understanding of a wide range of materials covered on MBA programme and as a real life learning experience for participants. At the end of the projects participants have to present their results to the company representatives and to the academic community.
Optional Modules
- TitleNotes
- 10 creditsProject ManagementThe module covers key components of project management including project integration, project scope management, project time and cost management, quality management, human resource considerations, communications, risk management, and procurement management.10 creditsFinancial Statement AnalysisThe module provides students a deep and realistic approach to financial statement analysis Students examine the techniques used in analysing and interpreting a firm’s published financial statements, taking into account the relative economic environment. It also examines the conventions and complexities of company reports and accounts with emphasis on understanding how to assess the financial and trading position of a firm.10 creditsMarketing and Digital Branding CommunicationsThis module provides introductory knowledge to digital marketing communication elements and branding. It explores key marketing communication concepts and brand-related issues and analyses their significant role in developing and managing brand identity and equity.10 creditsConsumer Behaviour in the Digital EnvironmentMaking good business decisions requires an understanding of the consumer. Many well-known companies have shown that a detailed understanding of consumers can serve as a long-term competitive advantage. This module gives an overview of consumer behaviour knowledge as it pertains to capturing consumer insight, and includes a consideration of how the brain works, what factors influence consumer choice, and a critical evaluation of psychological assessment tools.10 creditsNegotiations and Decision MakingThe module presents the negotiation theory and strategies in business and organizational settings. The module introduces fundamental concepts and skills relevant to effective face-to-face and online communication in conflict situations that occur in the global environment by utilizing and integrating behavioural science insights with rational decision and formal methods of decision analysis.10 creditsPortfolio ManagementThis module offers students the opportunity to learn and practice portfolio management. The primary aim of the module is to teach students how to combine various securities in order to form efficient portfolios. Students firstly acquire a rigid understanding of the investment universe and the process of securities selection. Additionally, students will have the opportunity to manage their own fictitious portfolio.10 creditsWeb Marketing and Analytics (web design)This module provides students with the basic understanding and skills for effective website design. It explores the role that corporate website can play in its digital marketing strategy and also the analytics tools available to measure the effectiveness of the online strategy. It also provides the practical framework for the creation of an integrated web presence in order to effectively communicate with divergent audiences.10 creditsPlanning, Management and Design Digital CampaignsThe module explores the rules, tactics and strategies associated with the digital marketing campaign creation, stressing integration with the available marketing channels and other marketing operations.
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